In November 2018 Synaptic Software’s Webline portal reached an epic milestone. One billion quotes returned to Financial Advisers seeking the best protection products for their customers across whole of market offerings. What’s particularly interesting is that following Synaptic’s recent articles on the different demographics likely to recognise the need to purchase protection, quote number 1,000,000,000 was for a 21-year-old looking for life insurance.
Launched in 1999, Webline has served the protection research needs of thousands of advisers across the UK, obtaining quotations from all the major insurance providers during that time. Averaging over one million quote responses each month, we help advisers provide much-needed protection cover to their customers.
Paul Quarendon, New Product Development Manager, Synaptic Webline said, “The challenge now is for us to remain competitive in the research marketplace and make sure we provide the innovation our users demand as their customers’ needs evolve. I’m very proud and confident when I say that 2019 will be a big year for Webline. We will continue its growth by listening, anticipating and responding to our clients’ needs, by gathering more of their feedback we will ensure Webline, and other Synaptic tools, keep enriching the role of an adviser.”